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6 Dec 2 2013 19:45, 5717 views owners Burgas fenwicks bond street Strand Mall took rights stores Next biggest British fashion brand is currently only site in the city and online sales
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Company "Unicorn Retail Group", which represents the majority of the brands fenwicks bond street in the mall Burgas Strand, bought the rights to the largest British fashion brand Next to Bulgaria. The deal includes the assumption of long-term franchise agreement plus the acquisition of the assets and liabilities of the former representative - "Lendstar" said consultant for Arva Consulting. "Unicorn retail group" represents a total of 25 fashion brands such as M & Co, Mexx, OVS, French Connection, Shana, Clarks and more. Through them, it is the largest tenant in the mall Strand, which have common owners - investment company ZBS and the company "Vives' fenwicks bond street group about Corporate Commercial Bank. The Bank is also a major creditor of the mall by financing its construction. Seller stands behind fenwicks bond street the group of Armenian property SAS Group Holding, which operates in the retail chain by SAS Supermarkets in Armenia, imports of goods and franchise rights to various brands. After the sale of Bulgarian franchise group remains representative Next to Armenia and Georgia. British brand has over 700 stores in different countries, the bulk of its network (500 sites) in Britain and Ireland. Outside these countries are predominantly developed by franchise. Only in Burgas plans "Unicorn Retail Group" to reposition the British brand in Bulgaria. The concept of the new owners is to develop and directions Next Home and Next Kids Except in those men's and women's fashion. Planned new stores fenwicks bond street have not been announced, but recently closed only recently the subject of a brand - in Sofia The Mall, and opened one on 400 square meters of shopping mall in Bourgas open type Strand. Beyond that products fenwicks bond street Next in the country are sold and online. The manager of the "Unicorn Retail Group" Mariella Ostend explained that the store in The Mall is closed from the old owner of the rights to the Next before the sale of the business. However, plans to build a broad portfolio of brand sites in Sofia and already in talks with various shopping centers. Varna also come to the attention her price of the deal was also not reported, but the volume of business it is hardly among the largest in the retail sector. The Commercial Register no financial statements of "Lendstar" the previous year, but revenues for 2011 are 1.86 million lev loss was 285 thousand Levs and accumulated fenwicks bond street from previous years reached 475 thousand Levs fixed assets of the company are 708 thousand Levs, basic facilities for the business and short-term - 576 thousand Levs in the form of goods, receivables and 68 thousand Levs in cash and deposits. Obligations amounted fenwicks bond street to 1.76 million lev Mariella Ostend however pointed out as an advantage strong brands and very good conditions under which the contractual rights to it. In her fits perfectly with Next in the build from "Unicorn Retail Group" portfolio of brands and the company has long tried to negotiate with the current rights holders. Reasoning on their part of the deal are not known, but are probably related to the lack of sufficient sales volume and market coverage to make their businesses effectively. The new brand for "Unicorn Retail Group" Next is another fashion brand that represents fenwicks bond street a company in Bulgaria. Deal with the SAS Group Holding for it to enter into a 10-year franchise agreement with British brand of which expired three years. For the moment, the portfolio of brands of "Unicorn" fenwicks bond street is the most fully represented in the Strand, where the concept is to represent both owners and some brand-tenants in the project. This model has gained popularity in recent years as a way to secure malls employment at highly competitive rental market. fenwicks bond street Such a concept first applied Varna Mall Varna Towers (currently in bankruptcy). According to the managers of the "Unicorn Retail Group" with the acquisition of the rights to the Next and other fashion brands the company is now the largest fashion trade group in Bulgaria. From Arva Consulting believe that such transformations will be seen more often on the retail market because of reduced consumption and increased competition between brands, especially fenwicks bond street after direct entry and rapid expansion of leading names such as Zara, H & M and others. Evaluation of the consulting company that direction would be more to the concentration of business fenwicks bond street in large g