Friday, August 29, 2014

This luxury mall in California, designed to attract visitors to the top floor, uses digital signage


A skylight in the mall Westfield San Francisco Centre in San Francisco (USA) received a huge projection, where the glass dome of the building was transformed into a screen magasin di area of about twelve thousand square meters, in a three-story structure and more windows 800 and lights 900.
This luxury mall in California, designed to attract visitors to the top floor, uses digital signage in a show of light and color, complemented by a surround sound of 360 degrees. Experience, created by agency Obscura Digital, with projected content scores magasin di and compositions and won the gold medal in the category magasin di Arts, Entertainment and Recreation in 2012 the Digital Signage Expo (DSE).
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